What is dual pricing and how does it work?

Dual pricing allows merchants to have different prices for products or services based on the method of payment, such as cash or card. This strategy allows business owners to manage the costs associated with different payment methods and potentially incentivize customers to choose a preferred payment option.

On the EkiKart POS system, merchants can set a specific price for a product. During the payment process, applicable taxes will be added to the total cost. The cash price, which includes the product price and taxes, will be displayed. For card payments, a slightly higher price is shown to account for payment processing fees or transaction fees. These different prices are transparently presented on the customer-facing screen of the POS system.

It's essential, however, to clearly communicate dual pricing to customers to maintain transparency and avoid misunderstandings.